Operations & Supply Chain Management | Chapter 1 | Part 4 | MBA MCQs | OSM
Operations and Supply Chain Management MCQs
Operations and Supply Chain Management MCQs
A supply chain is essentially a sequence of linked:
customer and prospects
suppliers and customers
supplier and manufacturer
supplier and manufacturer
From the economic system's point of view, the role of marketing intermediaries is to transform the assortment of products made by producers into the assortment of products wanted by ________Channel members.
manufacturers
consumers
distributors
marketers
Intermediaries play an important role in matching ________.
dealer with customer
supply and demand
information and promotion
manufacturer to product
Marketing logistics involves getting the right product to the right customer in the right place at the right time. Which one of the following is not included in this process?
implementing the plan for the flow of goods and services \
gathering customer's ideas for new products
controlling the physical flow of goods, services, and information
planning the physical flow of goods and services
A supply chain is a sequence of firms that perform activities required:
to find products that are similar
to create and deliver goods to consumers
to create synergy in their training programs
to facilitate wholesalers inventory selections
A supply chain is essentially a sequence of linked:
customer and prospects
supplier and manufacturer
suppliers and customers
warehousing and wholesaling units
Which of the following is not an area of responsibility for a logistics manager?
inventory
marketing
warehousing
purchasing
To reduce inventory management costs, many companies use a system called ________, which involves carrying only small inventories of parts or merchandise, often only enough for a few days of operation.
reduction-inventory management
just-in-time logistics
economic order quantity
supply chain management
Companies manage their supply chains through ________.
information
competitors
the Internet
transportation modes
Julie Newmar recognizes that her company needs to provide better customer service and trim distribution costs through teamwork, both inside the company and among all the marketing channel organizations. Julie will begin the practice of ________.
intermediation
supply chain management
integrated logistics management
customer relationship management
Today, a growing number of firms now outsource some or all of their logistics to ________ intermediaries
competitors
third-party logistics providers
channel members
cross-functional teams
Supply chain concept originated in what discipline?
marketing
operations
logistics
production
restaurant is an example of a
major service with accompanying goods and services
hybrid
pure service
pure tangible good
The supply chain management philosophy emerged in which decade?
1960s
1990s
1980s
1970s
____________ encompasses all activities associated with the flow and transformation of goods from the raw material stage, through to the end user, as well as the associated information flows.
production line
marketing channel
warehouse
supply chain
Which of the following are not key attributes of supply chain management?
inventory control
leveraging technology
all are key attributes
customer power
Positive, long-term relationships between supply chain participants refer to:
coopetitions
tailored logistics
partnerships
supply chain management
The bullwhip effect:
is an ineffective way to motivate warehouse employees
refers to variability in demand orders among supply chain participants
refers to the “swaying” motion associated with triple trailers
applies to rodeos and has nothing to do with supply chain management
The variability in demand orders among supply chain participants:
cannot be controlled
refers to the bullwhip effect
can be controlled with electronic order placement
is more pronounced in relational exchanges
Cooperative supply chain relationships developed to enhance the overall business performance of both parties is a definition of:
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